Delta SkyMiles members drove a record-breaking first quarter for 2016 as they took advantage of Delta’s Award program and redeemed miles for more Award seats at lower levels.
Even better for SkyMiles members, the average mileage redemption amount per ticket was down approximately 10 percent versus last year.
Delta offered 10+ Award sales in 2015 and is continuing the trend this year with recent Award sales to Europe, Canada and across the U.S. In connection with these sales, SkyMiles members have been able to redeem miles for as low as 5,500 miles one way (plus taxes and fees) to numerous domestic destinations, helping drive the record first quarter results.
“Delta has the most rewarding loyalty program and it’s great to see members enjoying record redemptions, availability and great Award sales,” said Karen Zachary, Managing Director – SkyMiles Program. “Our members are recognizing the value of the Awards we’ve been offering and we expect them to continue taking advantage of how much farther their miles can take them.”
Zachary discussed these redemption records as well as other SkyMiles highlights when she delivered today’s keynote address to customers, media and industry experts at the Flightglobal Loyalty@Freddies Conference in Las Vegas.