ATLANTA, Mar. 19, 2012 – Delta Air Lines (NYSE: DAL) announced today the launch of a new multi-country, multi-language online shopping portal giving SkyMiles members across Latin America and the Caribbean the opportunity to earn additional miles for their online purchases. The portal will be powered by Loylogic.

With the launch of the new SkyMiles shopping portal, Delta will offer more innovative channels for its members to earn miles in their preferred language and with access to hundreds of local and international merchants. The portal is available in Argentina, Bahamas, Belize, Bolivia, Brazil, Cayman Islands, Chile, Colombia, Costa Rica, Dominica, Dominican Republic, Ecuador, El Salvador, Guatemala, Guyana, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Puerto Rico, Suriname, Uruguay, United States Virgin Islands and Venezuela.

“Our priority is to connect with SkyMiles members by providing a broad selection of brands that appeal to customers in different regions and markets. We’re able to accomplish that by partnering with Loylogic,” said Jeff Robertson, vice president of Delta SkyMiles. 

For the launch of SkyMiles shopping throughout Latin America, Delta and Loylogic will provide complete content in Spanish, Portuguese, French and English to ensure comprehensive appeal to members across the region. The program will place millions of products at the customers’ fingertips and increase their opportunities to earn miles on every purchase.

“We are thrilled to partner with Delta Air Lines and the SkyMiles team to enhance their loyalty offerings in the fast-growing Latin American e-commerce markets and to deliver new and exciting benefits to SkyMiles members living outside the U.S.,” said Dominic Hofer, chief executive officer of Loylogic.

SkyMiles, in its 30th year, is one of the longest-running and most successful loyalty programs in the travel industry. Loylogic has recently been recognized for the second consecutive year for providing the ‘Most Innovative Loyalty Technology’ in the industry.

To discover SkyMiles® Shopping visit http://skymilesshoppingamericas.delta.com.

About Loylogic

Loylogic builds and runs global, loyalty points e-commerce and m-commerce shopping solutions with the largest, fastest-growing and most innovative loyalty programs worldwide. We help our program clients to boost sales and member engagement by combining loyalty innovation with state-of-the-art web or mobile technology and the fastest-growing global merchant network. Loylogic is a leading loyalty marketing and payment company with headquarters in Zurich, Switzerland and global offices in Atlanta/USA, Brighton/UK, Dubai/UAE, Riga/LAT and Pune/IND. For more information visit: www.loylogic.com.

Delta Air Lines is working towards becoming the best U.S. carrier in Latin America and the Caribbean.  As part of that goal Delta has established a long-term exclusive alliance with GOL Linhas Aereas Inteligentes investing more than US $100 million in GOL.  Likewise, Delta has invested more than US $65 million in Aeroméxico as part of a long-term exclusive commercial alliance and entered a code sharing agreement with Aerolíneas Argentinas solidifying its footprint in Latin America.  Delta provides service in Hartsfield-Jackson Atlanta International Airport Delta reaching out to 32 countries and 54 destinations in the region offering more than 1,000 weekly flights between Latin America and the U.S.  Spanish speaking Delta customers can receive assistance in Spanish through its Twitter channel @DeltaAssist_ES providing real-time, on-the-go travel assistance from 9 a.m. to 10 p.m. EST.

Delta Air Lines serves more than 160 million customers each year. Delta was named by Fortune magazine as the most admired airline worldwide in its 2011 World's Most Admired Companies airline industry list, and was named the “Top Tech-Friendly U.S. Airline” by PCWorld magazine for its innovation in technology. With an industry-leading global network, Delta and the Delta Connection carriers offer service to 342 destinations in 61 countries on six continents. Headquartered in Atlanta, Delta employs 80,000 employees worldwide and operates a mainline fleet of more than 700 aircraft. A founding member of the SkyTeam global alliance, Delta participates in the industry’s leading trans-Atlantic joint venture with Air France-KLM and Alitalia. Including its worldwide alliance partners, Delta offers customers more than 13,000 daily flights, with hubs in Amsterdam, Atlanta, Cincinnati, Detroit, Memphis, Minneapolis-St. Paul, New York-JFK, Paris-Charles de Gaulle, Salt Lake City and Tokyo-Narita. The airline’s service includes the SkyMiles frequent flier program, a world-class airline loyalty program; the award-winning BusinessElite service; and more than 50 Delta Sky Clubs in airports worldwide. Delta is investing more than $2 billion through 2013 in airport facilities and global products, services and technology to enhance the customer experience in the air and on the ground. Customers can check in for flights, print boarding passes, check bags and review flight status at delta.com.

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