LOS ANGELES, Feb. 9, 2011 /PRNewswire/ -- Delta Air Lines (NYSE: DAL) returns for a fourth year as the Official Airline of the GRAMMY Awards, which will be presented live at STAPLES Center in Los Angeles on Sunday, Feb. 13. As part of the partnership, Delta is featuring GRAMMY content on a dedicated in-flight entertainment channel throughout February and will be tweeting live from the broadcast via its @delta Twitter channel.
Through Feb. 28, Delta customers on flights with in-seat entertainment will enjoy music content dedicated to GRAMMY-winning artists. One selection of music features MusiCares® Person of the Year honoree Barbra Streisand in a collection called "The Best of Barbra." Another selection, called "Big Country GRAMMY Winners," features GRAMMY-winning hits from Shania Twain, Loretta Lynn, Willie Nelson and Taylor Swift, among others. Delta will include GRAMMY-inspired programming on all flights featuring in-flight audio entertainment options throughout 2011.
"Delta's partnerships with the GRAMMY Awards is a natural extension of our constant quest to provide customers with great entertainment options in-flight," said Tim Mapes, Delta's senior vice president – Marketing. Delta continually updates the options available through our on-demand in-flight entertainment, and GRAMMY-winning music is a natural fit."
Delta is a leader in bringing music to customers during travel through its extensive offering of on-demand, in-seat entertainment and the industry's largest fleet of Wi-Fi enabled aircraft. Currently, more than 100,000 customers each day experience Delta's personal, on-demand entertainment at every seat. This number will double by 2013 as Delta adds personal in-flight entertainment to more than 100 additional aircraft. Every mainline Delta aircraft currently features onboard Wi-Fi, with all jets featuring a First Class cabin operated by Delta Connection carriers slated to receive Wi-Fi service by year-end.
The addition of more in-flight entertainment to mainline and Delta Connection jets is part of Delta's previously announced plan to invest more than $2 billion in enhanced global products, services and airport facilities through 2013. Delta is upgrading its domestic fleet with more First Class seats and in-seat entertainment; adding personal, in-seat entertainment for both BusinessElite and Economy class customers on all long-haul international flights; adding in-flight Wi-Fi service to all domestic aircraft with a First and Economy class cabin; and building new terminal facilities for international customers at its two largest global gateways – Atlanta and New York-JFK.
The 53rd Annual GRAMMY Awards will be broadcast live on Feb. 13 on the CBS Network from 8 – 11:30 p.m. (ET/PT).
About Delta Air Lines
Delta Air Lines serves more than 160 million customers each year. With an industry-leading global network, Delta and the Delta Connection carriers offer service to 351 destinations in 64 countries on six continents. Headquartered in Atlanta, Delta employs more than 80,000 employees worldwide and operates a mainline fleet of more than 700 aircraft. A founding member of the SkyTeam global alliance, Delta participates in the industry's leading trans-Atlantic joint venture with Air France-KLM and Alitalia. Including its worldwide alliance partners, Delta offers customers more than 13,000 daily flights, with hubs in Amsterdam, Atlanta, Cincinnati, Detroit, Memphis, Minneapolis-St. Paul, New York-JFK, Paris-Charles de Gaulle, Salt Lake City and Tokyo-Narita. The airline's service includes the SkyMiles frequent flier program, the world's largest airline loyalty program; the award-winning BusinessElite service; and 50 Delta Sky Clubs in airports worldwide. Customers can check in for flights, print boarding passes, check bags and review flight status at delta.com
SOURCE Delta Air Lines