Delta has named Wong Hong as President – Greater China, a new position, effective March 14.
Hong has overall responsibility for Delta in China and will oversee and manage Delta's strategic, competitive and financial position, as well as sales and marketing within the Greater China region. He reports to Vinay Dube, Senior Vice President - Asia Pacific.
"China is already a major part of Delta’s overall business and poised for even further growth in the coming years," Dube said. "With his broad experience in the aviation industry, Wong Hong is exactly the type of leader that Delta needs to further develop its business in this vibrant and growing region of the world."
Hong joins Delta from SATS, a leading service provider for the aviation industry, where he served as Executive Vice President of Food Solutions. He joined SATS in July 2012 as Executive Vice President for Gateway Services, and also sat on the board of a number of SATS' subsidiaries and associated companies.
Prior to SATS, Hong was Regional Director, Asia Pacific for Industry Distribution & Financial Services at the International Air Transport Association (IATA). He was responsible for managing IATA's airline settlement systems and its accreditation program covering passenger and cargo agents across the Asia Pacific region. Previous to his position at IATA, he spent three years with MasterCard International and 13 years with Singapore Airlines, holding various marketing and management posts, including overseas positions in five countries.
Hong graduated from the General Management Program at Harvard Business School.