When disaster strikes, Delta’s support helps the American Red Cross provide much needed food, water, shelter and assistance to those affected. The threat from Hurricane Harvey is far from over, as extremely dangerous flooding continues in Texas and parts of Louisiana.
Delta customers can support relief efforts for those affected by Hurricane Harvey by donating through Delta’s Customer Microsite created in partnership with the American Red Cross. Donations made through the site will go toward immediate relief needs. Customers are also able to donate miles to the American Red Cross through SkyWish, the charitable arm of Delta's SkyMiles frequent flyer program.
“Supporting the American Red Cross allows Delta, and our employees and customers to immediately help those who are affected by disasters like Hurricane Harvey through our partnership,” said Tad Hutcheson, Managing Director – Community Engagement. “As a global airline, we are committed to investing in our local communities, lending a helping hand when it’s needed the most, and partnering with organizations who are involved with disaster relief year round.”
Delta’s support – through its $1 million donation to the Annual Disaster Giving Program – helps the Red Cross prepare for disaster responses such as these. As forecasters targeted where and when Hurricane Harvey would make landfall, the Red Cross was already mobilizing its response teams and supplies.
FEMA and emergency responders urge people to donate money to the Red Cross instead of attempting to send water and supplies to the affected areas. The Red Cross has the processes and people in place to be able to get aid to those who need it now.
The American Red Cross is Delta's longest-standing nonprofit partner. The partnership has allowed the airline, its customers and employees to help those in need for more than 75 years. Delta is the largest corporate blood donor in the Southeast and ranked No. 2 nationwide. In addition to blood donations, Delta is an Annual Disaster Giving Program participant, allowing the organization to be strategic and proactive in disaster response.