ATLANTA, Nov. 30, 2006 – Lights, camera, action! Delta Air Lines is supporting emerging filmmakers by highlighting five original short films on delta.com and its state-of-the-art in-flight entertainment system through a national competition dubbed “Delta’s Fly-In Movies” where the traveling public can view and vote on their favorite films. Through the contest, which is managed by Gen Art – one of the leading arts and entertainment organizations dedicated to showcasing the best emerging talent in film, fashion, visual arts and music – one filmmaker will be awarded cash, travel and a trip to the 2007 Sundance Film Festival, where Delta is an official sponsor.
The five final films – Dustin Lynn’s “Tranquil Music,” Phil Van’s “High Maintenance,” Troy Morgan’s “Dragon,” Lisa M. Perry’s “The Test,” and Jon Knautz's “Still Life” – will be featured online at www.delta.com/flyinmovies, Dec. 4, 2006 through Jan. 15, 2007, with the videos powered by Revver. The films will also be available on Delta’s transcontinental flights from Jan. 1-12, 2007 through the airline’s industry-leading in-flight entertainment system. Based upon collective voting, one filmmaker will be selected to receive a $10,000 cash award, a pair of round-trip tickets valid for travel anywhere Delta flies worldwide, and a trip to the 2007 Sundance Film Festival to attend a celebratory party hosted by Delta. Delta expects to play the winning film on select Delta flights throughout the first half of 2007.
“’Delta's Fly-In Movies’ film contest shows our strong support for both emerging filmmakers and independent film – also evident through our official sponsorship of the 2007 Sundance Film Festival," said Joanne Smith, vice president of Marketing for Delta. "The contest also allows us to feature the original work of truly unique filmmakers on our state-of-the art, in-flight entertainment system."
Delta is transforming coast-to-coast travel by offering customers a front row seat to great entertainment with movies, live television, music and games – all available on demand at every seat. Delta is the first and only U.S. carrier to offer this entertainment experience on a two-class, domestic product to all passengers on select Delta flights over four hours (or more than 1,750 miles), including those from Atlanta’s Hartsfield-Jackson International Airport and New York’s John F. Kennedy International Airport to destinations including Las Vegas, Los Angeles, Salt Lake City, San Francisco, Seattle and more. Next year, Delta will begin providing iPod toting travelers the ability to listen to their complete music library, view their video content and keep their iPods charged via its state-of-the-art in-flight entertainment system.
This year, Delta also began updating its international BusinessElite class with a similar, industry-leading entertainment system on its current fleet of 75 aircraft flying international routes. And, beginning in 2008, Delta plans to be the first U.S. airline to offer its international business class customers a true lie-flat seat in its BusinessElite® cabin on ultra long-haul flights to Africa, Asia, and the Middle East.
About Delta Air Lines
Delta Air Lines (Other OTC: DALRQ) offers customers service to more destinations than any global airline with Delta and Delta Connection carrier service to 290 destinations in 46 countries. With more than 50 new international routes added in the last year, Delta is America’s fastest growing international airline and is a leader across the Atlantic with flights to 28 trans-Atlantic destinations. To Latin America and the Caribbean, Delta offers more than 400 weekly flights to 49 destinations. Delta's marketing alliances also allow customers to earn and redeem SkyMiles on more than 14,000 flights offered by SkyTeam and other partners. Delta is a founding member of SkyTeam, a global airline alliance that provides customers with extensive worldwide destinations, flights and services. Including its SkyTeam and worldwide codeshare partners, Delta offers flights to 445 worldwide destinations in 92 countries. Customers can check in for flights, print boarding passes and check flight status at delta.com.
About Gen Art
Gen Art is one of the leading arts and entertainment organization dedicated to showcasing the best emerging talent in film, fashion, visual arts and music. With offices in New York, Los Angeles, Chicago, Miami and San Francisco, Gen Art has succeeded in launching the careers of many young filmmakers, fashion designers, visual artists and musicians, providing them with high-profile events that welcome industry and new audiences alike. Gen Art was founded in 1993 by Ian and Stefan Gerard. The organization has quickly become a leader in championing the talent of a new generation.
Gen Art's film program includes over 60 events each year including the Gen Art Film Festival which will be celebrating its 12th year in 2007, its national film screening program which includes over 40 film screenings across the country each year, its "Cinema Circle" program as well as various customized film programs like "Shorts by the Beach" that occur throughout the year.
Revver is the first service that truly leverages the viral power of the Internet to create a marketplace for online videos. Revver honors creator copyrights; matches individual videos with advertising; encourages video sharing through revenue splits; and then uses its proprietary technology to track videos as they are viewed across the Internet. The result is the most vibrant, high-quality collection of video content available online.