Down, set, hike: Delta runs it back with its 12Status SkyMiles loyalty program for another Seahawks season

Football is back! And as the players get ready to take the field, fans everywhere are preparing for another season of cheering on their favorite team. 

For the ninth year, Delta, the Official Airline of the Seattle Seahawks, is bringing back 12Status — a Washington-based SkyMiles loyalty program named in honor of the Seahawks’ beloved fanbase — to reward Seahawks fans for the team’s performance on the field. For the 2025–2026 season, 12Status members will earn one mile for every Seahawks passing yard during all home and away games.

This season, Delta will also welcome Seahawks’ wide receiver Cooper Kupp as a program ambassador. Kupp will appear in Delta and Seahawks marketing channels as well as his own social media to promote 12Status. 

“It’s great to have Delta as part of the Seahawks family for another season,” said Kupp. “As a new member of the team, I am looking forward to racking up miles for our fans and excited to partner with Delta to bring the best in travel and football to the city of Seattle.” 

In addition to earning miles, 12Status members will also have exclusive access through the program to benefits including: 

• Priority boarding for 12Status members in Zone 5. Members can take advantage of this benefit during the season when departing from Seattle-Tacoma International Airport.
• 12% off purchases on the 12th of each month during the 2025-2026 season at the team’s official Seahawks Pro Shop stores in Renton, Washington, and at Lumen Field.  

In its ninth season, Seahawks fans are no strangers to the benefits of 12Status. Since the program launched in 2016, members have been taking to the skies to enjoy Delta’s vast network from SEA. 

Highlights include: 

• 1.9 billion total miles awarded through 12Status since the program kicked off.
• 653,000 award tickets flown among 12Status members.
• 736 unique destinations flown by 12Status members.
• Las Vegas remaining the top award travel destination for the fourth year in a row.

“In Seattle, Delta customers always win, and this football season is no exception,” said Joan Wang, Managing Director – Pacific Northwest for Delta Air Lines. “As we celebrate Delta’s Centennial Year, Delta is more committed than ever to the Seattle market. With expanded routes to more destinations across the globe and a brand-new Delta One lounge and Sky Club at SEA, Delta is delivering more of what Seattle travelers love — whether they're cheering from the stands or jetting off to their next adventure.”

Delta in Seattle

Delta is Seattle’s largest global carrier, offering access to more than 60 destinations across Asia, Europe, and the Americas — making it easier than ever for travelers to explore the world from the Pacific Northwest. New nonstop flights to Barcelona and Rome launching in summer 2026 will give Seattle travelers even more ways to experience Europe, building on recent investments that define Seattle’s premium travel experience. 

This season, fans can fly direct from SEA to watch the Seahawks play on the road in cities including Phoenix, Washington DC, Los Angeles, Nashville, Atlanta and San Francisco. 

In addition to the Seahawks, Delta is also the Official Airline of Seattle Sounders FC and contributes meaningfully to Seattle through community engagement, annual giving programs and leadership commitments to several organizations serving the people of Seattle. With deep ties to the community and a leading global network, Delta continues to make Seattle a launchpad for adventure, connection, and discovery.

Delta’s SkyMiles Program  

Delta’s SkyMiles Membership makes loyalty mean more — giving Members more ways to earn, redeem and enjoy unforgettable experiences, all with the signature service and care that put Delta in a league of its own. Joining the SkyMiles program is free and required to enroll in 12Status. 

12Status Details 

12Status is exclusive to Washington state residents 18 or older, who can sign up for or re-enroll into the 12Status membership at 12Status.com starting today. NOTE: This webpage is exclusive to Washington state residents and only accessible to those currently located in this market. 

Members must be registered to begin earning miles and are encouraged to sign up or renew their membership (re-enroll) on the site before the first regular-season game on Sept. 7. 

See terms/details at www.12Status.com.